Specialist Certification in Digital Selling – Damelin

Specialist Certification in Digital Selling – Damelin

Welcome to Professional Certification in Digital Selling. With this digital marketing course, you will understand the concept of digital selling, how it has transformed the sales process, and how you can leverage advanced tools and techniques to become a prolific digital seller. Gain insight into the traditional and digital selling methods and the benefits that can be gained from adopting a digital selling approach to your current sales activities.

Outline

MODULE 1
Introduction to Digital Selling

MODULE 2
Digital Research

MODULE 3
Sales Enablement

MODULE 4
CRM

MODULE 5
Social Content

MODULE 6
Digital Sales Messaging

MODULE 7
Engagement

MODULE 8
Social Account Management

MODULE 9
Digital Sales Leadership

MODULE 10
Integration and Strategy

About this course

The Certified Digital Sales Professional program is aimed at anyone looking to develop their digital sales capabilities and consolidate their practical application of digital tools and social selling techniques. This course will teach you how to develop your online brand by creating and promoting relevant content; build solid relationships online and ensure client satisfaction; adapt the tone, style and type of your content based on your target audience; maximise the impact of your digital selling with the use of CRM tools, digital tools and social media platforms and understand how to lead the implementation of a digital sales strategy in your organisation.

The assessment is based on a formal computer-based examination that will measure individuals’ knowledge and digital marketing proficiency following completion of the course.

The exam must be taken within 24 weeks of your course end date. This date cannot be extended.

We suggest you schedule your exam 4-6 weeks after completing the course, as this provides you with an opportunity to re-sit the exam, if necessary, by week 24. You have a maximum of 3 attempts to take the exam.

It is the responsibility of each student to book their exam within the correct time frame. Early booking of the exam is advised to ensure availability at your preferred test centre.

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